Thought Leadership A 'Moneyball' Moment for Traditional Real Estate Companies. Traditional real estate companies are having a 'Moneyball' moment. Just like the Oakland Athletics, real estate companies are adopting a "scientific" formula to help them compete in the real estate league.
Roof AI: Intelligent Customer Experiences around your core services. It has become critical for real estate companies to invest in digital solutions that have a positive impact on their entire organization and not just one single component.
Product News A real estate brokerage’s path towards Intelligent Customer Experiences The COVID crisis created a rush towards going beyond just 'digital'. Today, real estate companies have to implement Intelligent Customer Experiences to stay relevant in this new digital reality.
Real Estate Brokerages as Marketplaces A recent Inman article stated that brokerages should shift from being agent-centric to consumer-centric. Why not be both?
Customer Engagement A Push Toward Further Personalization The new features further demonstrate our commitment to help our clients and other real estate brokerages provide a personalized experience to their customers. We are also dedicated to building a hands-off and smart solution that does not require constant intervention. Roof works autonomously.
Customer Acquisition Lead qualification, a big revenue opportunity for brokerages If lead qualification can deliver a better experience for agents and consumers, is possible to do at scale with the advancements of technology (AI/Bots + People), and can be monetized to provide a higher return on investment, why aren't brokerages jumping on such an opportunity?
Chatbots How Bots Are Driving Growth Across Industries Including Real Estate Two of the top CRM platforms, just introduced BOTS. Here's why.
Inside Redfin: A closer look at how Redfin is using "next-generation" technology to compete. Redfin is the number #1 most visited brokerage website in the US. Redfin drew more than 20 million monthly average visitors to their website and mobile application in 2017, 40% more than in 2016, making them one of the fastest-growing real estate websites.
Real Estate's Shift Towards Customer Experience: Why it's happening, who it involves & why you need to join. Residential Real Estate is going through a technology revolution that is creating losers but also winners. Residential leaders are focusing on customer experience to gain an edge over competition. Here's how you can too.
Introducing Roof.ai’s Agent Recruiting Bot Use the power of conversations to recruit top talent. Agent recruiting is one of top priorities for real estate brokerages. Due to agent turnover rates, brokerages are always in recruiting mode competing day in day out with the several thousand other brokerages.
We Tested The Response Time Of The Top 74 Real Estate Brokerages In The U.S. Here's What We Found. The best time to respond to a lead is within a 5 minute window. In this blog post we study the response time of the U.S's top real estate brokerages.
Case Study: The Keyes Company's Real Estate Bot Increased Opportunities by 86% The Keyes Company real estate bot, Sunny, generated 86% more opportunities & 43% more qualified leads. And an overall increase in lead quality.
The Shift From Supply to Demand: How Real Estate is Coping In the old days, buyers and sellers had to consult the brokerages, since they controlled the listings, they had the agents, and the know-how when it came to buying and selling real estate. Now the control is with the demand, not the supply.
100+ Tools for The Digital Real Estate Professional We've gathered 100+ of the top real estate marketing and technology tools to help you with your digital needs. From lead generation tools to the latest in 3D & VR, this is your ultimate real estate tech and marketing stack.
Conversational Marketing In Real Estate Use conversational marketing to capture, qualify and convert real estate online leads.
The Response Time of 141 of Montreal's Real Estate Agencies [INFOGRAPHIC]. Last month we wrote about a study we did detailing the response time of 50 of the top real estate brokerages in the US. This time we wanted to measure how well Montreal's